Hobby or Business????
I've really been struggling with my business since the first of the year. I have unmotivated and just not very inspired to do much of anything in regards to it. I have a couple of leads on sales and have I followed up on them? NO!!!! Have I done much of anything to promote my business? NO!!! Have I really put in the effort to make this thing successful? Kind of. I did do a lot of shows towards the end of the year last year and was very, very disappointed with how they went. I got few sales and overall think I made a little over $600 for the year. Not good. It really got me down and in the beginning of this year I just didn't want to do anything with my business. I went for weeks without using my laser. It was not good. I have actually been considering shutting the whole thing down. But the fact is, I enjoy making things and I just need to get my act together with the business side of things. Part of the problem is that I keep saying I don't want it to get too big too quick because I still have a regular job. Well, what if it did take off? Would that be horrible? I have about 12 days every month that I can devote to it so I could keep up. If I push myself and had a plan or a system. It could be done. I have been treating it like a hobby and not like a business and I need to change my mindset. I need to put myself out there. Whatever that means. On social media. At shows. With people I meet. I just need to do it. When I first got into this, I read a post of girl who sells earrings and she said that her biggest way to sell it by wearing her earrings. Why can't I do that? Every single time I wear some of my own stuff, I get compliments on them. Why don't I get my earrings up on my website and carry some cards with me when I'm wearing them? Why don't I push them? I am in the process of designing earrings with beads and such. I will need to wear them and be ready to promote my business if anyone asks.
The bottom line is that I have to start treating this like a real business. I have created a work flow chart on my whiteboard to keep track of what I need to do:
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